Julie Wainwright shares powerful insights for founders trying to break through the “hundreds of millions” ceiling. She explains why understanding your total available market is the foundation—if the market is truly massive, your current revenue may only scratch the surface. But identifying your true lever—supply, demand, or technology—becomes the key to unlocking scale.

#JulieWainwright #TheRealReal #ScalingUp #InnovationAndLeadership #StartupStrategy #Entrepreneurship #YouTubeShorts