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March 28, 2024

How He Sold Marketo to Adobe for $4.8 Billion?

Join Jess Larsen in an conversation with Steve Lucas, former CEO of Marketo and an influential figure in the tech industry. Uncover Steve's vast career journey, from pivotal roles at SAP and Salesforce.com to leading Marketo through exponential growth and its eventual sale to Adobe for $4.8 billion. Gain unique insights into his leadership philosophy, influenced by industry titans like Shantanu Narayen of Adobe, and learn the importance of maintaining the right focus in conversations, the power of data over value judgments, and the critical role of vision in driving success. Steve also shares his experiences with innovative companies like Drift and Boomi, showcasing his engagement with cutting-edge chat and API technologies.

 

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